Informatics Publishing Limited

Kiranjit Kaur ¹, Halimahton Shaari ¹

Affiliations
1 Communication and Media Studies, Universiti Teknologi MARA, 40450 Shah Alam, Selangor, MY

Abstract

Media codes of ethics comprise principles of ethics and good practice. Though media codes may vary from country to country, the global media and communication profession is guided by principles that share many common values for the simple reason that many social and individual values are universal. In the journalism profession, as an example, ethical practice would almost always revolve around universal values like accuracy, honesty, truth, objectivity and freedom. Though the Malaysian media adopt and practise many international principles, media practitioners have also to take cognizance of the socio-political sensitivities and sensibilities that shape and influence the workings and contents of the media. Qualitative interviews with media practitioners provide insights into how values and principles, both local and international, either go in tandem or clash and impact on media practices. This paper also studies the practicality and applicability of media codes in the face of rapidly changing media values, contents and technology. The media occasionally violate ethical boundaries; however these are sometimes not perceived as digressions by media practitioners as media values and roles undergo a facelift.

Keywords

Journalism, Ethics, Media Professionalism, Religious Sensitivities, Media Pressures

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Harpreet Singh ¹, Kiranjit Kaur ¹

Affiliations
1 A.S. Group of Institutions, Khanna, IN

Abstract

In recent years, the usage and access to computers have increased all over the world. With the development of new technology and worldwide web network, the E-commerce has become one of the most popular internet activities. India has also shown tremendous growth in E-commerce. There is growing awareness among the consumer about the various offerings through the E-commerce. The recent studies have shown that the male customer are more frequent online shoppers than the female shoppers. However, the female demographic group can be the profitable target for the marketers. The paper strives to identify factors influencing the online purchasing behaviour of women in India. It also attempts to unearth the obstacles which resist the target group to shop online.

Keywords

E-Commerce, Online Purchasing Behaviour, Women’s Attitudes.

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